Sling TV Advertising is a unique Connected TV Platform, offering placements on hundreds of top live channels and on-demand shows. For viewers, Sling TV combines what features audiences enjoyed about cable, with over 500 live TV channels for local news, sports, and entertainment, with an extensive library of 40,000+ on-demand shows and movies1.
For advertisers, Sling TV represents a unique opportunity to reach an engaged audience and place ads during live content on Streaming TV. However, it’s worth noting that the platform has a smaller audience than similar Connected TV platforms with 2.14 million subscribers as of 20242. To ensure you’re reaching a larger and more varied audience, a Connected TV strategy may be a better fit, so you can advertise not only on Sling TV, but numerous other top apps and channels.
While advertising on Sling TV can be an effective strategy for many businesses, Connected TV is even more efficient, offering the ability to target specific audiences and reach your desired customers across a wide range of apps and channels. This helps ensure you’re not missing out on potential customers by focusing too heavily on a single platform.
If you’re looking to start Sling TV Advertising, a ConnectedTV campaign can help you see greater success by building your brand on Sling TV and similar platforms like Hulu, Pluto TV, and more. If you’d like to learn more, Request a Demo to see how our industry-leading platform can work for your Connected TV campaign.
2. Number of Sling TV subscribers in the United States from 1st quarter 2017 to 3rd quarter 2024